Sunday, February 5, 2012

Short-tail keywords and longtail keywords – which is better?

Posted by admin On September - 2 - 2010
Keywords

Ranking high for low-competitive longtail keywords can build success fast. (Photo: Danard Vincente/Flickr/CC-BY)

Knowing how to use keywords effectively can help anyone succeed in Internet marketing. Knowing what keywords to target and when and where to use them can help you increase traffic and web value, especially if you have a blog section on your website.

Longtail keywords vs. short-tail keywords

There are two types of keywords you can target: short-tail keywords and longtail keywords. Short-tail keywords are short and easy to remember, and they are generally harder to rank high for because of heavy traffic and high competition. Longtail keywords, on the other hand, are less contested, simply because they do not generate as much traffic. However, this type of keyword should not be disregarded. Though long and difficult to remember, these keywords could actually help you generate cash now, quickly and easily.

Almost every SEO copywriter is out to take over high-ranking short tail keywords to gain better search results; the competition here is very high. However, longer blends of different keywords, known as longtail keywords, are quickly making the little guys more money in the bank.

Building web value with short-tail keywords

Say you run a company website in the wedding industry and would like to target people looking for wedding ideas. “Wedding ideas” may be the first keyword term that comes to mind because in practical thinking, it sounds like the easiest thing a person would type in to find some ideas for a wedding. However, because of the high volume of competition on this particular keyword term, your chances of quickly getting on the first page are not great, and it does involve work to get there. You can’t just write one or two articles and expect to show up on the first list of search results. You are going to have to build a catalog of articles that promote your targeted keyword or keyword phrase, with strong banklinks, internally and externally. Nevertheless, although results are not immediate, putting work into ranking high for short tail keywords can certainly provide long term benefits.

Benefits of using longtail keywords

Ranking high for short-tail keywords can take up a lot of time and effort, but it is possible. However, if what you want is a quick and easy way to start generating some cash now, then find out which longtail keywords are right for you and your business and get to work. So, instead of having to go through all the hard work of ranking number one for “wedding ideas,” why not target several longtail keywords related to your product/service, like “wedding reception decoration ideas” and “wedding ideas on a budget.” Ranking high for these longtail keywords can not only guarantee you a respectable position on the Web, but it can also be the ultimate source of your success.

Related Articles:

- Affiliate Marketing Basics: The art of keywords

- Affiliate Marketing Basics: Driving traffic

Article Marketing: How to use keywords properly

Posted by admin On September - 1 - 2010

A woman wondering how to use keywords properly in article marketing.To be successful in article marketing, it’s crucial that you know how to use keywords properly. Keywords are words used to capture the topic of an article. The main goal for many SEO copywriters today is to rank very high for certain keywords or phrases related to their product/service in order to drive mass traffic to their sites. Using the right keywords will help you better promote whatever it is you are offering on the World Wide Web.

Using keywords to drive traffic in article marketing

In article marketing, knowing how to use keywords can help you target and attract the types of clients you are looking for. Say, for instance, you are a wine distributor in California and are marketing your product on the Internet. The first keyword phrase you may want to target is “wine distributor.” “California” could be another keyword you may want to incorporate, since your work is based out of the state of California. Using and ranking high for these keywords will help you magnetize the type of consumers you’re looking for, ones who are already interested in what you have and targeting your specific area.

Determining the right keywords to use

One of my favorite keyword tools online is the Google Insights for Search. To help you get a better understanding about this tool, here’s a video I’ve put together to show you how it can help you determine the right keywords to use, the best locations to target and how to integrate other related keywords to really capitalize on the market you’re in.

Using Google Trends & Insights – Spot Interest, Generate Traffic

Proper keyword placement

Knowing what keywords to use is only one part of the equation. You must also know how to use the keywords to really gain better search results on search engines like Yahoo, Google and Bing. Including the keywords in different parts of the article and in other areas of your affiliate marketing website will help you obtain respectable rankings on the Web. The following articles will show you how and where to include your targeted keywords and build success in article marketing:

- Affiliate Marketing Basics: The art of keywords

- Basic On Page SEO For WordPress Articles

- Article Marketing for the Commission Writer Program

Writing a conversion article can make you money online

Posted by admin On September - 1 - 2010
You can use a pen and paper to start a conversion article.

(Photo: Kristian D/Flickr/CC-BY)

There are many ways to make money online, like writing a conversion article that targets a specific product or service. A conversion article is an inscribed editorial aimed at getting a person to take some form of action. When these articles gain Web traction and begin to convert, meaning they are making you money, you can easily make a couple hundred dollars or more on a weekly basis.

Making money with an online conversion article

Of course, to really make money off of an online conversion article, you certainly want to know your stuff. Find out what people are looking for, the main places to target and how to effectively promote what it is you have to offer. To better illustrate, let’s look into the commission writing program at Personal Money Store.

About Personal Money Store

Personal Money Store is a payday lending site that provides consumers a fast, convenient way to obtain quick financing. Personal Money Store is not a lender, but a matchmaker, instead. It has combined a network of some of the most reputable payday lenders in the industry, many of which provide the following benefits: no credit check, no faxing, fast online approval and cash in just two hours of applying. Within seconds of submitting an online application, applicants are paired with the lender that best fits their individual needs, the fastest and simplest way possible.

The Commission Writing Program – where you come in

The commission writing program at Personal Money Store provides a great way to make money online. You write short, 300- to 500-word articles that target a specific keyword or keyword phrase like “no faxing payday loans” and “installment loans for bad credit.” When someone types in these keywords or phrases in search engines like Yahoo and Google, these articles are used to drive traffic to the site. When people click to read your article on the topic and are acceptable with the offer, you are making good impressions. A single qualified lead you provide can make you anywhere from $1.20 to $82, but the average lead selling price is right around $45. Now just imagine how much more you can make by dominating a large portion of that World Wide Web traffic and demand. The fact that you get 80 percent commission on every single qualified lead you generate only means you have the potential to create a strong financial backbone to support almost any new venture of interest. Another advantage of partaking in this program is that it allows you to build residual income, meaning you will continue to make money from your past articles that keep generating leads.

Anyone can make money online

Anyone can create an extra flow of income, no matter how big or small, by utilizing the conversion article marketing method. You are not limited to certain products and services; you can promote just about anything out there through these types of articles. If you do not have your own platform of products and services to sell, check out the commission writing program at Personal Money Store. Or better yet, find out what affiliate network partner Adworkz Inc. has in store for you.

Related Articles

Personal Money Store: Article Marketing for the Commission Writer Program

Affiliate Marketing Basics: The types of affiliate marketing

Affiliate Marketing Basics: The art of keywords

Young business man smiling, sitting in front of a computer starting an affiliate website.Having and maintaining a good website is one way to improve revenue, whether you run your own company or are in affiliate marketing. However, if you are anything like me, building a website from scratch is probably not something you would anticipate. Fortunately, however, sites like Personal Money Store offer a fast, simple way to build a website, promote your work and easily track your earnings with real-time stats reporting.

Starting an affiliate website the easy way

If you are looking to start your own affiliate website, you should definitely check out the special Affiliate Choice Theme offer at Personal Money Store. The Affiliate Choice Theme is designed and dedicated to help maximize conversions using your very own website. From installing cool widgets to customizing your website, the Affiliate Choice Theme comes with the full package — check it out! It is so easy to put together your grandmother could probably pull it off.

Using content management system

Aside from the awesome Affiliate Choice theme offer, it is a good idea to have and use some kind of content management system (CMS). Using sites such as WordPress and Blogger are a perfect example. With CMS, you can get a pre-built website, and all you need to do is maintain the site and create fresh, useful content to drive traffic. Updating your website with new, original content helps build traffic. Sometimes, though, creating fresh content can take up a lot of time, as you would need to research new topics and ideas and take the time to write about them. But here’s where juicy gets juicier.

Free Content Program

Did you know you can get fresh, free content for your website without having to pay someone to do it for you? Well you can, and Personal Money Store provides all the information you need to get started. Check out the Free Content Exchange Program, where you can get complete, entirely unique articles sent straight to your blog via email. There is even an RSS feed option for those who are interested.

Should you use a free website or a self-hosted website?

If you want my opinion, I say do both. Having a free website is good, but there are some drawbacks. For instance, you don’t have full authority on many of these free websites offered online. Also, most free website services have terms that restrict affiliate advertising, which is a huge no-no in the world of online marketing. However, they can certainly come in handy, and I will explain why in a minute.

Having a self-hosted website (own domain name and the hosting) gives you complete authority on how you want things to flow. Personally, I think this should be where all your fresh goodies are stored. And here’s where free websites play into the picture.

One benefit of using free websites is that they are fast and simple to set up. But an even bigger benefit is that you can use the free websites to promote your main site; you can drive massive traffic and commissions to your website by building outside blogs that link to it. This builds Web value, which in turn builds traffic and higher conversion rates.

I highly suggest you take the time to read the articles posted below, as they will help you grip a better understanding of how simple it really is to start your own affiliate website. Until next time — I’m out!

Want more goodies? Get more here:

Adworkz – Taking Spokane Lead Generation to the Next Level

Posted by admin On October - 9 - 2009

This is for all my people in the Washington area (more specifically for those in or near the city of Spokane).

Adworkz Performance Marketing

A new company called “Adworkz – Performance Marketing” is exploding in the city of Spokane. Adworkz is an affiliate advertising network that connects advertisers with publishers through a massive affiliate advertising network. They have a highly skilled team of professional writers, website marketers, and lead generation specialists. Might I add, they do a darn good job increasing returns on investments and spotting different ventures and opportunities that will no doubt earn you a respectable position on the Web.

Adworkz – SEO, Lead Generation and more!

If you are a business owner, starting entrepreneur or just someone looking to create an extra cash flow, you should definitely look into the services provided by Adworkz. From video production to extensive SEO, you can review and choose from any of their services. They are so good that you don’t even have to sign up for anything to learn a few tips and tricks on how to promote whatever it is you are trying to get out there. There is a blog section on their website that covers a wide variety of ways to generate traffic and land better conversion pages. You can learn ways on how to produce and promote good content and create strong leads throughout the process.

The people at Adworkz are absolutely amazing. To be frank, I’m really not a computer whiz. I had no idea how certain websites were able to obtain respectable rankings within Google, or how to rank high for a specific targeted keyword. Adworkz provides a full suite of Search Engine Optimization (SEO) that everyone can benefit from, doesn’t matter who you are or what type of business you’re running. Oh my goodness, I’ve been rambling on and on about this SEO stuff. I guess it’s one of the main reasons why I love the site so much. Moving on…

Providing Lead Generation in Spokane… and Nationwide!

As I mentioned earlier, Adworkz also provides other marketing services such as Web design, Web development, lead generation and so much more. The services are available not only for residents of Spokane, but for individuals worldwide who want to increase their production sales, generate traffic, and provide high quality leads.

Adworkz already has hundreds of affiliates, which is something of high regards when you consider the fact they are actually a fairly new company. I strongly recommend you visit the site today to get more information on what type of tools and techniques will benefit you the most. Don’t wait for shooting stars. Get on board and take advantage of the opportunity!